helps you get back in control of your habits! is a web app that helps young adults & professionals seeking new lifestyle habits, stay committed to goals through short-term challenges.

We combine peer pressure with accountability via self tracking, plus the added ass kicking from friends who bet against the player by pledging money to charity in exchange for the possibility of seeing embarrassing consequences.

Kick habits that make you fat and broke by trading them in for healthy and promising habits. makes sure that when you say you’re going to do something, you really stick with it.

  • Choose Your Habit, Decide the Stakes & Collect Bets
  • Reminders, Proofs & Status Reports
  • Solving Stick-to-it-ness

Choose Your Habit, Decide the Stakes & Collect Bets

Turns out, all that’s needed is the risk of a good ass kicking from friends. We ask players to set up a habit they would like to adopt or drop for 21 days and then collect bets from friends. If successful, all bets go to charity but should the player fail, the kicker is, friends get to collect on whatever stakes were decided. Free car wash anyone?

Reminders, Proofs & Status Reports

To help you players reach their goal and save face, will send daily reminders, weekly status reports and make sure everyone knows that goals are being hit everyday via integrated self tracking apps, like Fitbit, Foursquare and RunKeeper along with photos and other options to prove achievements.

Solving Stick-to-it-ness

A goal is short-term (with a start and end date) so the player knows it’s not forever and will be way more motivated to dig deep and push limits. What’s more, by collecting bets form friends the player has also set up a support network with seriously vested interest in seeing whether they make it or not.

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